I love it when a plan comes together……
We were approached by a company last May who’d been hit by the Google Penguin update after their SEO expert had done some questionable link building.
Well after almost 10 months of applying to each offending site to remove the back links and cleaning up the on page content and 4 reconsideration requests today we received an email from Google with the good news.
I didn’t think responses happened as our last reconsideration request was submitted at the beginning of December.
But here it is:
Dear site owner or webmaster of http://www.******.com/,
We received a request from a site owner to reconsider http://www.******.com/ for compliance with Google’s Webmaster Guidelines.
Previously the webspam team had taken manual action on your site because we believed it violated our quality guidelines. After reviewing your reconsideration request, we have revoked this manual action. It may take some time before our indexing and ranking systems are updated to reflect the new status of your site.
Of course, there may be other issues with your site that could affect its ranking without a manual action by the webspam team. Google’s computers determine the order of our search results using a series of formulas known as algorithms. We make hundreds of changes to our search algorithms each year, and we employ more than 200 different signals when ranking pages. As our algorithms change and as the web (including your site) changes, some fluctuation in ranking can happen as we make updates to present the best results to our users. If your site continues to have trouble in our search results, please see this article for help with diagnosing the issue.
Thank you for helping us to maintain the quality of our search results.
Google Search Quality Team
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Sometimes you get a call from a prospective client out of the blue, some web search or a referral even. Then sometimes you’re sat in the dentist’s chair (sorry Orthodontist chair) and whilst they’re shoving a load of wire and metal in your mouth you manage to splurge out the sentence “I can help you get more traffic” Except it sounds rather different and like you’ve got a whole packet of digestives in there.
You don’t realise how much confidence your smile can give you. I consider myself a confident guy around people but for years I just hated my smile. It sorted of reminded me of Sloth from the goonies and he’d mated with that singer from the Pogues. Sexy right?
So 3 years ago to the date I decided to get a new smile and go see my local Newcastle Orthodontist: Oraprime Orthodontics.
I’ve worked with dentists before, even Orthodontists in Harley Street but until you spend a lot of time in their dental clinics you really have no idea the level of skill, time and patience involved to help re-sculpt someone’s smile or as in my case Sloth McGowen. I must have had 30 appointments now for check-ups, tightenings,adjustments and I’ve learnt so much from them. Katherine Davies the Orthodontist in question, and who in my mind works miracles when it comes to smile make-overs.
I had no idea what these where before but lingual braces are true invisible braces. They are fitted to the back of the teeth and really are perfect for anyone who want’s straighter teeth but without everyone knowing they have braces fitted. I have met several other patients who had these and I didn’t even realise they had braces fitted, no lisp, nothing.
Most people have heard of these, but in essence they are a removal plastic brace. Invisalign is a series of clear, removable teeth aligners that both orthodontists and dentists use as an alternative to traditional metal dental braces. As of April 2008, more than 730,000 patients have completed or are currently in treatment.
Katherine Davies is a Specialist Orthodontist which means that unlike general dentists who can do some orthodontic treatments she has undertaken a further three years of training and passed further exams (MOrthRCS) to be recognised by the General Dental Council as a “Specialist.”
In addition Katherine was awarded the William Houston Gold Medal from the Royal College of Surgeons of Edinburgh for the most outstanding exam performance of 2000.
“Straightening teeth and bringing smiles is what Specialist Orthodontist’s do, all day every day.”
Katherine is passionate about her job and takes pleasure in helping people of all ages enjoy their special days, job interviews and holidays by giving them the smiles they have always wanted. This is one investment that will not only make that day special but many more to follow. So whatever the occasion, if you want a confident smile – perhaps we can help.
In the news today we see one of the largest public attacks on Google from failing search engine Bing. Although Bing is a great search engine it’s always going to be difficult for Microsoft to take on the search engine giant. But their recent public slag off that Google Shopping has been corrupted by paid for results is a pretty big one.
In the beginning, Google preached, “Don’t be evil“—but that changed on May 31, 2012. That’s when Google Shopping announced a new initiative. Simply put, all of their shopping results are now paid ads.
In their under-the-radar announcement, Google admits they’ve now built “a purely commercial model” that delivers listings ranked by “bid price.” Google Shopping is nothing more than a list of targeted ads that unsuspecting customers assume are search results. They call these “Product Listing Ads” a “truly great search.”
We say that when you limit choices and rank them by payment, consumers get Scroogled. For an honest search.
Yes Google announced in May 2012 that U.S shopping feeds would not be shown within the search results unless you paid for it. That was always going to happen, I don’t think it’s a good thing for the user but for Google, hell wouldn’t you? I prefer the old way it was organic, and honest results. If I wanted to get you to find my diet drug I could now simply pay for it to appear in any low grate, low competitive category for $100 per month. So there are some pretty obvious downsides and things that should be monitored to prevent this kind of misuse.
But this new paid for ad ruling is only in the U.S
We have thousands of live product items that we optimize our clients for, who are appearing on the first page right now. We can’t disclose this on our blog but if you get in touch we’ll give you more details and live examples.
The media has put a completely onesided spin on this story, it’s not always as black and white as you think.
I do feel this new direction Google have taken will continue to manifest in to other areas and countries. Whether it works or not is another thing, and whether they keep to this new format well, only time will tell.
For UK businesses wanting to monetize from Google Shopping, what are you waiting for? Do it before you have to pay per click.
If I can pass on just one piece of advice to anyone looking to find an approved SEO company is this.
You ideally want to see searches of a competitive nature and or if possible within the same industry sector as yours.
1.) Can you speak to your account manager on a daily basis?
2.) Is your account manager an SEO expert or just a salesperson?
3,)Ask for explanations in English, cut off the geek talk.
Actually there is no such thing really. Google don’t promote any SEO companies but they do offer simple guidelines for SEO’s to follow. Now this is where we do come in to ‘Google Approved SEO’. We don’t bend the rules, no grey areas as far as we are concerned. If it can’t be done ethically and through whitehat SEO techniques then we aren’t interested. But we’ve never missed a deadline or failed to hit a first page result in 8 years. You can talk all the bull you want in this industry but when the chips are down it’s purely who can deliver real results.
We’re not the only UK SEO you’ll come across who can deliver amazing results on Google organic search, but pound for pound you won’t find any that come close. Our closest competitor has over 100 employees in London and a huge turnover. Yet week on week we compete with their clients results. The difference with us is that we’re a small SEO firm, but we’re bad ass at it. No huge overheads, we’re based in Newcastle where it’s 1972 compared to London rates. Only last week I paid for a computer with coal
If you are looking for a fast and effective way to double and triple your business then contact Tom and SEO 21 now.” – Mike Squirrell Harleystreetphysiotherapy.com
Another successful DMOZ entry this week. Although we don’r really rely on DMOZ these days as it’s so hard to get approved it’s still nice when we get a site approved in less than a week.
I’m not going to give the name of the site just yet just because I am paranoid about who checks these things. If you want to know email me and I will give you these details privately offline.
There does seem to be one rule that applies to all DMOZ entries though and it’s showing itself more and more.
I think that’s 4 out of 6 entries in the last couple of months, not bad really.
And in case you were wondering if DMOZ still had any weight behind it – from the update search engine results for this site I just indexed ‘YES’ it went first page after being hit with the EMD (exact match domain) penalty as the site had been baron and untouched for 2 years.
Maybe Google EMD penalty can be overcome with a good directory listing with domain authority????
Will look in to this more.
Recent updates to Google’s search ranking algorithm means you need to make sure you don’t consider your SEO as something to do every now and then.
There are a lot of people reporting on forums that their results are dropping. None of ours of course!
As in make your site be every where. Don’t think that a few keywords are enough these days, it’s important to look at different permutations of your target keywords.
The single most important factor in SEO right now is be regular. This includes:
“The Best Way to See Results Right NOW!”
“Cheaper than print advertising & Google Adwords”
Complete this no obligation form and one of our team will find a cost effective way of smashing the competition.
SEO21 is a team of highly specialist search engine optimisation consultants offering SEO Newcastle and the North East. Established in 2006 we’ve working with all types of businesses including: Accountants, Solicitors, Plumbers, Electricians, Dating websites, Tour Operators, Physiotherapists, Chiropractors, Osteopaths, Dentists, Restaurants and more.
Let’s face it all the blurb and jargon that usually comes with talking to an SEO company is a bit unnecessary for most people. You just want to know in simple terms ‘Will you get my site on the first page of Google for my chosen keywords?’ and ‘How long will it usually take?’.
You can have the full fat version if you want, we love to geek out for those who are interested but sometimes you just want the answers without all the nonsense that goes with it.
Yes we are Newcastle SEO geeks but we’ve comfortable with that but being from the North of England we love nothing more than speaking to our customers. Once you have started working with us you’ll see that we are a friendly bunch and will go out of our way to get your new business enquiries and sales orders booming.
It doesn’t matter if you’re an SEO agency, Law firm, Online Retailer or Plumber we can help anyone.
SEO or Search Engine Optimisation is the process of generating more organic traffic to your website by improving it’s natural rankings on Google. Or in simpler terms traffic you don’t pay for per click.
We know it’s not just about getting users to your website, its about turning unique visitors into cash and that is where we are a bit different from every other Newcastle SEO firm. We take our time to run a full analysis of website before making any commitments to you, we look at your direct competition and what exactly they are doing, and then we provide you with a full detailed proposal on our recommendations to help your business come first where it matters most.
For more detailed examples of our work and what we are capable of then take a look at our portfolio page which has a full list of search words, key phrases and organic positions that we have made happen through whitehat SEO.
We are proud to have a 100% success record for everyone of our clients past and present. That’s right we have optimized every single client onto the Google/Yahoo/Bing first (1st) page in 21 days or less.
Getting local businesses to the top of Google+ Local is what we do best. with more than 7 years Google+ Local Optimization under our belts and over 5,000 first page Google+ Local positions there isn’t a search we can get position A for.
Approximately 86% of all local searches result in the user contacting the business found in the Google+ Local business listings, and approximately 60% of those contacting the business found at position A. Which means ensuring your businesses local places positioning is at the top is more important than ever. Beating Google PPC and organic results hands down you can expect your Google Places listing to generate more new business calls than any other internet marketing medium. Google+ Local Optimization means you spend less on advertising on Google Adwords, and the return on investment is much higher.
If your business offers a local service such as ‘accountant Newcastle’ then you need Google Places. Before we even begin using our tried and tested Google+ Local Optimization techniques out on your listing we start by finding out what your business does. It may sound pretty obvious but because we give you up to 5 keyword phrases to get found on the first page for, you may be missing out on fantastic opportunities for other related keywords that could deliver just as many new business enquiries as your primary search phrase. We then analyse your local competition to see who we need to beat. Once we have done all that we provide you with our recommended list of keywords along with the ones you have provided to choose from.
Believe it or not Google+ Local requires a lot of off page optimization. This means the stuff that isn’t on your listing. Forget about your description, those days are long gone that a cleverly written business description will get you to the top. In October 2009 we cracked the Google Places algorithm and we now use our own programming techniques to manipulate the local search results. Our team of Google Places optimization experts tinker away for approximately 70 hours to deliver you with a position A result on Google+ Local.
We can’t give away any more than that but we can tell you that all of our Google+ Local optimization does adhere to the strict Google Places guidelines set by Google. We only employ whitehat optimization techniques and our work is 100% safe to any business.
Because we know better than anyone how Google Places optimization works we don’t need your money upfront. We are so confident that we can get your business on the first page and even to position A that you only pay once your business is on the first page and you are 100% happy with our service.
Okay so we’re not the biggest fans of ageing dinosaurs such as Yell.com who’s exorbitant prices to feature somewhere that no one looks for a postage stamp sized add on the back end of a search facility that takes more time to use than reading this introduction….
So I heard this week that Yell.com is no more and they are re-branding to Hibu, WOW! I am no branding specialist but as far as names go this isn’t exactly pretty is it. Wasn’t Hibu the name of Aladdin’s monkey? Not sure about that one anyway.
Whether you love Yell or not I think this is a pretty important moment in local marketing history.
It’s the moment that old school directories that boasted huge profits for years and years before the internet boom finally admit it’s over.
I am really more surprised they’ve left it so long. Ifg they’d adapted to Search Engine Marketing years ago and not just waiting until there was no other option it would look more credible.
So no doubt many of you will be pestered by the minions of this fresh face new kid on the block, armed to the teeth with buzz words to juice you up in to buying more stuff that doesn’t work.
Personal Trainers London Nordic Balance at 4 St James’s Square, London, SW1Y 4JU Tel. 020 7827 5757. Located in the heart of Mayfair in Central London for personal training London, Sports Massage London, Pilates London.
Phone: 01274 214 210