Directories Good or just long in the tooth?


Today I read a post from which made me chuckle and then I began to think.

I wonder how many people are still:

  1. Paying too much for directory advertising
  2. Buying everything their sales people tell them

The article in question is one of Yell’s latest ideas to resurrect it’s slump in sales over recent years. It was an article about Google Places, just some regurgitated waffle which we’ve all heard before. Nothing substantial at all.